Posts tagged volume index
Today for the first time I tried out the Google Trends Webpage for myself. First confrontation that came to mind was as obvious as it was surprising.
It somehow makes sense when actually it doesn’t. Searches for “iPhone” since even before its release have never once been surpassed by those for “Android”. Another fun-fact is that it seems like the lower blue Graph has some direct connections to the upper one. Whenever the News Reference Volume for “iPhone” increased heavily the Search Volume Index did the same with a certain delay. The significant timestamps marked in the upper Graph are the following.
As we know the original iPhone has been presented in early 2007, has been released in mid 2007 (huge upward burst in searches) and “A”marks the release of its successor, the iPhone 3G. Android on the other hand has been bought by Google in 2005 and had its initial release in late 2008. This definitely hasn’t been as much of a hit on Google Search.
Of course I’m not implying anything about the capabilities or limitations of those Subjects. I just wanted to share this because the Trends didn’t even remotely compare the way i expected them to.